Yangzhou Runtong International Trading Co., Ltd. has been in the shoe industry for over 20 years. It is a trusted supplier of shoe insoles at the Canton Fair. It provides private label and bulk solutions for global buyers. This exhibition was a great chance for us to show off our best-selling products and our new comfort insoles, which are designed to provide support for your feet every day and help keep you healthy.
1. Exhibition Review & Background
Between 23 April and 27 April, and then again between 1 May and 5 May 2025, RunTong & Wayeah successfully exhibited at Phase 2 and Phase 3 of the 137th Canton Fair. Our stalls (No. 14.4 I 04 and 5.2 F 38) attracted a lot of interest from business buyers looking for high-quality solutions for foot and shoe care. As a top shoe care product maker in China, we showed a wide range of insoles, shoe cleaning products, and accessories that are made to order.

2. Most Popular Products at the Exhibition
Throughout the exhibition, we noticed clear trends in product interest among international buyers. Based on visitor feedback and on-site inquiries, three categories stood out as the most sought-after:

1. Shoe Cleaning Products for White Sneakers
Our shoe cleaning products for B2B buyers—such as sneaker wipes and foam cleaners—received strong attention from both new and returning clients. With the rising popularity of white sneakers worldwide, these products offer:
Instant cleaning performance with no need for water,
Gentle, multi-surface formulas are safe for leather, mesh, and canvas.
OEM/ODM-ready options for private label packaging.
These solutions are ideal for supermarket chains, shoe care brands, and distributors seeking quick turnaround, custom-branded shoe cleaning kits.
2. Memory Foam Insoles for Daily Comfort
Our memory foam insoles wholesale range was another highlight, offering superior shock absorption and a soft underfoot feel. These custom insoles from our OEM factory are suitable for:

Casual shoes, office wear, or travel footwear,
Markets prioritizing long-lasting comfort and fatigue relief,
Retailers and wholesalers are looking for versatile sizing and packaging options.
3. Orthotic Insoles for Support and Correction
Interest in orthotic insoles OEM suppliers continues to grow, especially from clients focused on wellness, rehabilitation, and sports markets. Our ergonomic arch support insoles are designed to address:
Flat feet, plantar fasciitis, and overpronation,
Long work shifts or high-impact activity,
Custom branding and full-package development support.
Buyers especially valued our ability to adjust structural designs and develop molds for exclusive models.
3. Market Feedback & Trends
One of the key shifts we observed during this Canton Fair was a noticeable change in buyer demographics. Due to ongoing global tariff adjustments and supply chain rebalancing, we received significantly more visits from buyers in the Middle East and Africa, while the number of European visitors was lower than in previous years.
Clients from emerging markets showed strong interest in:
Functional and affordable insoles that offer both comfort and orthopedic benefits,
Simple-use shoe care kits with compact packaging for retail and promotions,
Bulk order solutions with optimized carton sizes and shipping configurations to maximize container utilization.
This aligns with a broader B2B trend we’ve seen: growing demand for practical, price-competitive products that meet local consumer needs. Many clients were also highly focused on value-added services, such as private labeling, customized materials, and brand design support.
Across all regions, one thing is clear: comfort and foot health are top priorities. Whether it's everyday use memory foam insoles or targeted orthotic models, buyers are looking to source from reliable foot care product exporters who understand both production and international market requirements.
4. Follow-Up & Business Invitation
After the exhibition, our team has been talking to possible clients about taking on new customers, finishing designs, and working out how much things will cost. We are very happy that so many people are interested in what we offer. We can't wait to start working with people in different parts of the world.
If you couldn't visit our stand, please take a look at our full product catalogue on our website. We are a company that makes insoles and supplies shoe accessories in bulk. Here are some of the things we offer:
We sell custom shoe inserts made from a range of materials and densities.
We offer private label services for insoles and shoe care items.
We provide full support for packaging in shops, online stores, and with distributors.
We thank all the buyers who visited us at the 137th Canton Fair and welcome new partners looking for a reliable OEM/ODM supplier in the shoe care and foot wellness industry.
Post time: May-09-2025