Nkhani ya Pass: Nancy wakhala akuchita bwino kwambiri pazaka makumi awiri zapitazi ku Canton Fair!
Pamene Nancy Du analowa koyamba ku Canton Fair mu 1999, sankadziwa kuti baji yosavuta yomwe inali pakhosi pake idzakhala chiyambi cha chinthu chapadera kwambiri. Bajiyo inali yopyapyala komanso yopangidwa ndi pepala. Inasindikizidwa ndi dzina lake lokha, koma inatsegula chitseko cha dziko lomwe pambuyo pake lidzafotokoza ntchito yake, masomphenya ake, komanso mtima wa Runtong & Wayeah Team.
1999: Gawo Loyamba la Kulimba Mtima
Holo inali yodzaza ndi chisangalalo, ndipo mpweya unamveka wosangalatsa chifukwa cha chidwi. Nancy anali ndi zitsanzo zochepa chabe ndi mulu wa timabuku tomwe anasindikiza yekha, koma anali wokondwa kugawana ndi makasitomala. Sanali wotsimikiza zomwe angayembekezere, kapena ngati wina angabwere. Koma wina anafika! Wogula wake woyamba, kampani yokongola yochokera ku Africa, anakhala pafupifupi theka la ola akucheza naye za zipangizo ndi ma CD. Mgwirizanowu mwina unali waung'ono, koma kwa Nancy, unamveka ngati kupambana kwakukulu.
2000: Chiwonetsero cha Canton chinali gawo limodzi lokha
Kalelo, Chiwonetsero cha Canton chinali chochitika kamodzi pachaka, ndipo chilichonse chinkachitika ndi manja. Ma boot anali osavuta, mafomu oyitanitsa ankalembedwa ndi manja, ndipo ogula ankabwera ndi mabuku ambirimbiri a katalogu. Nancy akukumbukira mosangalala kuyembekezera pamzere kwa maola ambiri kuti alembetse, komanso momwe ankanyamulira mabokosi a zitsanzo za zinthu ndi manja. "Gawo lililonse linali lovuta," akutero, "koma vuto lililonse linkandipangitsa kukhala wotsimikiza kwambiri - apa ndi pomwe ndimayenera."
2004: Kupeza Malangizo — Kusamalira Nsapato
Chaka cha 2004 chinali chachikulu kwa ife. Nancy adapeza malo osamalira nsapato - omwe anali ochepa koma omwe anali kufunidwa kwambiri pakati pa ogula padziko lonse lapansi. Mukudziwa, ndimamva kuti zinthuzi ndi zosiyana ndi zinthu zamafashoni. Zonse ndi za tsatanetsatane ndi mtundu wake, ndipo zimenezo n'zofunika kwambiri. Anazindikira kuti ichi chinali chinthu chomwe angachite bwino. Chaka chimenecho, anabwerera kunyumba ndikuyamba kupanga mzere wake woyamba wa nsalu zopaka nsapato ndi ma insoles.
2002: Fufuzani Zinthu Zomwe Zikugwirizana ndi Zosowa za Chitukuko cha Makasitomala
Imeneyo inali zaka zofunafuna — Nancy anayesa mitundu yonse ya zinthu, kuyambira katundu wa tsiku ndi tsiku mpaka zowonjezera paulendo, osadziwa komwe angapite. “Sindinali ndi chinthu chomwe chimandiyimiradi,” akuvomereza. “Koma ndinali ndi chikhulupiriro — ngati ndikanapitiriza kubwera, ndikanachipeza.”
2006: Kusamuka Kuchokera pa Tebulo Kupita pa Chidebe
Pofika mu 2006, Nancy anali ndi malo akeake, zomwe zinali zosangalatsa kwambiri! Zogulitsazo zinkaoneka zaukadaulo kwambiri, ndipo ma CD ake anali oyera kwambiri. Mwamwayi, anthu ankakumbukira nkhope yake - "Mayi wokhala ndi utoto wa nsapato wochokera ku Yangzhou." Chiwonetsero cha Canton chakula ndikukula, monga momwe mphamvu yaku China yotumizira kunja ikukula! Kwa Nancy, chinali chochitika chosangalatsa komanso chodzichepetsa - adamva ngati anali gawo la chinthu chachikulu kuposa iye mwini.
2013: Mphamvu ya Kudalirana
Zaka khumi zinali zitapita. Ena mwa ogula ake oyambirira ankapitabe kukagula zinthu zake, kumulandira ngati bwenzi lake lakale, zomwe zinali zokongola kwambiri. Anakulira limodzi - mabizinesi awo, mabanja awo, maloto awo. "Sitinkangogulitsa zinthu zokha," akutero Nancy. "Tonsefe tinkachita izi limodzi, mukudziwa, tinkayenera kukhulupirirana."
2015: Kumwetulira Panthawi ya Booth
Pofika nthawi imeneyi, malo ochitira masewerawa anali atasinthidwa — tsopano anali ndi mabokosi owunikira ndi zitsanzo zomwe zinakonzedwa mosamala, ndi gulu laling'ono likumwetulira pambali pake. Nancy sanalinso yekha. Anali atakhazikitsa gulu la akatswiri mkati mwa chiwonetserochi. "Baji iliyonse si chikho," akutero. Imayimira kukumbukira kwakukulu kwa ife panthawiyo."
2023: Kukumananso ndi Kulimba Mtima
Pambuyo pa mliriwu, Chiwonetsero cha Canton cha 2023 chinafanana ndi kukumananso. Chipinda cha Nancy chinakopa ogwirizana nawo omwe sanawaone kwa zaka zambiri. Makambiranowo adayang'ana kwambiri pa kulimba mtima, unyolo wogulitsa, ndi kufunika kokhala ndi chiyembekezo mu malonda. "Chaka chimenecho, kuposa bizinesi, chinali chokhudza kulumikizana," akutero iye.
Kuchokera kwa Munthu Mmodzi Kupita ku Gulu, Kuchokera kwa Makasitomala Kupita kwa Ogwirizana Nawo
Pamene Nancy amalankhula za ulendo wa Runtong, sayamba ndi manambala kapena maoda.
Amayamba ndi anthu - nkhope zomwe adakumana nazo ku Canton Fair, mayina olembedwa pamakhadi abizinesi achikasu, ndi kugwirana chanza kambiri komwe sikunayambe ndi mapangano, koma ndi chidaliro.
Pambuyo pa chisankho cha Nancy mu 2004 choyang'ana kwambiri pa chisamaliro cha nsapato ndi zinthu zogwiritsidwa ntchito m'maso, kanyumba kakang'ono komwe anali nako kale kanayamba kukopa makasitomala obwerera. Ena mwa anthuwa anali makasitomala okhazikika ochokera ku Europe omwe ankayesetsa kupita chaka chilichonse, osati kungopereka maoda okha komanso kukambirana za momwe msika ukugwirira ntchito, zosintha za mabanja, komanso kutsegulidwa kwa masitolo atsopano.
"Sanangondiona ngati wogulitsa zinthu," Nancy anatero mofewa. "Anandiona ngati mnzanga amene anali naye paubwenzi wapantchito kwa nthawi yayitali."
Bizinesi ya Runtong inakula mofananamo — mwachinsinsi, mosasinthasintha, komanso mwachifundo. Nancy anaphunzira kuti mu malonda, kudalirana ndiye ndalama yeniyeni. Chinthu chabwino ndiye gawo loyamba, komanso ndikofunikira kutsindika kufunika kwa kuona mtima ndi kudalirika kuti mukhale ndi ubale wabwino ndi makasitomala.
Pakhala nthawi zina pamene kutumiza zinthu sikunali kothandiza kwenikweni, kapena pamene mitengo yosinthira zinthu yakhala yovuta.
Nancy ankagwira ntchito usiku kwambiri poyankha mafunso a kasitomala, kupereka kufotokozera kwathunthu, ndikuonetsetsa kuti kasitomala aliyense akumva kuti akumvetsedwa komanso kuyamikiridwa. "Nthawi zina, cholinga sichinali kuthetsa vuto nthawi yomweyo," akukumbukira. Cholinga chinali kuuza munthu winayo kuti akumuthandiza komanso kuti sanali yekha.
Pa nthawi imeneyo, panali maimelo ambiri omwe anayamba ndi mawu otsatirawa:
"Wokondedwa Nancy, zikomo chifukwa chomvetsetsa..."
"Musadandaule, tingodikira kuti katundu wanu wotsatira afike."
Mawuwo anali osavuta, koma kwa Nancy, anali ofunda.
Pamene kampaniyo inkakula, gulu la Runtong & Wayeah linayamba kupangidwa — osati ngati bungwe la makampani, koma ngati gulu la anthu ogwirizana ndi chikhulupiriro chomwecho: kuchita bizinesi moona mtima kumabweretsa mgwirizano wokhalitsa.
Makasitomala awo ambiri akhala akugwira ntchito nawo kwa zaka zoposa khumi. Ena mwa anthuwa adapita ngakhale ku fakitale ku Yangzhou, osati kuti akaone, koma kuti akalimbikitse ubwenzi. Anabweretsa mphatso kuchokera kumayiko awo, adajambula zithunzi ndi gululo, adadya chakudya limodzi komanso adakhala ndi nthawi yocheza.
M'modzi mwa makasitomala akale a Nancy ku South America adanenapo kuti kupita ku malo ake ogulitsira zinthu kunali ngati kubwerera kunyumba.
Kwa Nancy, uwu unali ulemu wapamwamba kwambiri umene akanatha kulandira.
Patapita nthawi, kampaniyo sinafune kukulitsa kampani mwachangu kapena kupanga zinthu zambiri. M'malo mwake, inayang'ana kwambiri kukhala bwenzi lodalirika — kuyankha mwachangu, kusintha zinthu mosavuta, komanso kusunga malonjezo.
Yankho lililonse la imelo, chitsanzo chilichonse chotumizidwa, ndi kutumiza kulikonse kochedwa kunafotokozedwa moleza mtima, zomwe zinathandiza kuti pang'onopang'ono mbiri ya Runtong ikule bwino kunja kwa dzikolo.
Tiyenera kuzindikira kuti chidebe chilichonse chotumizidwa chinkaimira zambiri osati kungochita bizinesi yokha; chinkayimiranso ubale.
Bokosi lililonse linali ndi nkhani zambiri, kudalirana, ndi chisamaliro — mgwirizano womwe unapangidwa kwa zaka zambirimbiri.
Lero, makasitomala atsopano akapita ku malo ochitira misonkhano a Runtong ndikufunsa za makhalidwe apadera omwe amasiyanitsa kampani yathu, tili okonzeka kuyankha. Nancy akumwetulira nati, "Mwina vuto ndi lakuti timakumbukira anthu, osati mitengo yokha, ndi lomweli."
Kukula kwa Runtong & Wayeah Team sikudalira kukula kwa timuyi, koma kudalira kwambiri luso lawo komanso cholinga chawo.
Chiwonetsero cha 138 cha Canton: Mutu Watsopano wa Misonkhano
Pamene chiwonetsero cha 138 cha Canton chikutsegulidwa, gulu la Runtong & Wayeah likupezekanso ku holo yodziwika bwino koma yosinthasintha nthawi zonse. Chipinda chatsopanochi chikuwonetsa luso la Nancy, chikuwonetsa mitundu yodekha, mawonekedwe otseguka, ndi zinthu zomwe zimalankhula zokha.
Chaka chino, gululi likunyadira kupereka mbadwo watsopano wa ma insoles otonthoza komanso malingaliro osalowerera ndale, opangidwira makasitomala apadziko lonse lapansi omwe akufuna mgwirizano ndi OEM/ODM. "Cholinga chathu ndikupanga malo omwe amabweretsa tanthauzo la nkhani yomwe ikuchitika," akufotokoza Nancy. "Chifukwa mlendo aliyense amakhala gawo la mutu wathu wotsatira."
Chidule: Kuchokera kwa Munthu Mmodzi Kupita ku Gulu, Kuchokera pa Kupambana Kupita ku Cholinga
Runtong wakhala akuchita nawo ziwonetsero zambiri zamalonda m'zaka makumi awiri zapitazi, ndipo nthawi imeneyi yakhazikitsa maubwenzi ambiri amalonda. Kuyambira chizindikiro cha pepala cha 1999 mpaka chizindikiro chanzeru cha 2025, Nancy wakhala akuyang'ana kwambiri zamtsogolo.
Runtong & Wayeah Team ndi kampani yomwe imadziwika ndi kudzipereka kwake pantchito zaluso, kuwona mtima komanso mgwirizano. Tikulandira bwino abwenzi onse, akale ndi atsopano, kuti adzakumane nafenso ku Booth 14.4 I12 ndi 5.2 F12, ndikupitiliza kuyenda limodzi mumsewu wautali komanso wokongolawu.
Nthawi yotumizira: Okutobala-23-2025
